instagram story covers

What Are The Circles On Instagram?

As social media platforms continue to evolve, Instagram has become one of the most popular platforms for sharing photos and videos. One of the most intriguing features of Instagram is the circles that appear around a user’s profile picture. These circles are a vital component of Instagram, and they are more than just a decorative feature.

The circles on Instagram are a representation of the Stories feature. Instagram Stories are a unique way for users to share their daily lives with their followers. The circles are a visual representation of the current Stories that a user has posted, and they allow followers to easily access and view the content. In this article, we will explore the purpose of these circles and how they can be used to enhance your Instagram experience.

what are the circles on instagram?

Understanding the Circles on Instagram

Instagram has been around for over a decade now, and it has evolved into a platform where businesses and individuals can promote their brands and connect with their audience. One of the features that make Instagram stand out is the circles. These circles are a fundamental aspect of the app, and they help to organize content in a way that is easy to access and navigate. In this article, we will explore what circles are on Instagram and how they work.

What are Circles on Instagram?

Circles on Instagram are small icons that appear on the top of your profile page. They are used to organize your content into categories or themes. You can add as many circles as you want and name them whatever you like. For example, if you run a business that sells clothes, you can create a circle labeled “New Arrivals” to showcase your latest products.

When a user clicks on a circle, they are taken to a new page where they can view all the content related to that category. Circles are a great tool for businesses and influencers to categorize their content and make it easy for their followers to find what they are interested in.

How to Create Circles on Instagram

Creating circles on Instagram is easy, and it only takes a few steps. First, go to your profile page and click on the “+” icon on the top right corner. From the options that appear, select “Create Story Highlight.” Next, choose the content that you want to add to your circle. You can choose from your archived stories or select new content.

After selecting the content, give your circle a name and cover image. You can choose from the existing Instagram icons or upload your own. Once you have completed these steps, your circle will be added to your profile page.

How to Use Circles on Instagram

Circles on Instagram can be used in a variety of ways to promote your brand and connect with your audience. Here are some ways you can use circles:

– Showcase your products: Create a circle for your products and showcase your latest offerings. This is a great way to keep your followers updated on your latest products.

– Highlight your services: If you offer services, create a circle to highlight your offerings. This is a great way to showcase your expertise and attract new clients.

– Share behind-the-scenes content: Give your followers a behind-the-scenes look at your business by creating a circle for exclusive content. This is a great way to build a connection with your followers.

– Promote events: If you are hosting an event or attending one, create a circle to promote it. This is a great way to generate interest and attract attendees.

How to Edit and Delete Circles on Instagram

If you want to edit or delete a circle on Instagram, it is easy to do. To edit a circle, go to your profile page and click on the circle that you want to edit. From the options that appear, select “Edit Highlight.” Here, you can change the cover image, rename the circle, or change the content.

To delete a circle, go to your profile page and click on the circle that you want to delete. From the options that appear, select “Delete Highlight.” Confirm that you want to delete the circle, and it will be removed from your profile page.


Circles on Instagram are an excellent tool for businesses and individuals to organize their content and connect with their audience. They are easy to create and use, and they can help you showcase your products, services, and events. By understanding how circles work and how to use them effectively, you can make the most of this feature and build a strong following on Instagram.

Freequently Asked Questions

What are the circles on Instagram?

The circles on Instagram are a part of the Instagram Stories feature. They are small circles that appear at the top of your Instagram feed and represent the profile pictures of the people you follow who have posted stories. When you tap on a circle, you can view the user’s story.

Instagram Stories are a way to share photos and videos that disappear after 24 hours. You can add text, stickers, and other effects to your story to make it more engaging. The circles make it easy to see when your friends and favorite accounts have posted new content.

How do I view Instagram Stories?

To view Instagram Stories, simply tap on the profile picture or circle at the top of your Instagram feed. This will bring up the user’s story, which you can watch by tapping on the screen. You can swipe left or right to skip to the next story, or swipe down to exit the story.

If you want to view stories from a specific user, you can go to their profile and tap on their profile picture. This will bring up their story, which you can watch in the same way as before.

Can I post my own Instagram Story?

Yes, you can post your own Instagram Story. To do this, tap on the camera icon at the top left of your Instagram feed, or swipe right from your feed. This will bring up the camera, where you can take a photo or video to add to your story.

Once you have taken your photo or video, you can add text, stickers, and other effects to your story. When you’re ready to post, simply tap the “Your Story” button at the bottom of the screen.

How long do Instagram Stories last?

Instagram Stories last for 24 hours before they disappear. After 24 hours, your story will no longer be visible to your followers or anyone else who viewed it. However, you can save your story to your camera roll or highlight it on your profile if you want to keep it for longer.

If you want your story to last longer than 24 hours, you can also post it as a regular Instagram post. This will make it visible on your profile indefinitely, unless you delete it.

Can I see who viewed my Instagram Story?

Yes, you can see who viewed your Instagram Story. To do this, simply tap on your story and swipe up on the screen. This will bring up a list of the people who have viewed your story, along with any likes or comments they may have left.

Keep in mind that not everyone who views your story will show up on this list. If someone has a private account or has turned off the “allow message replies” feature, their view may not be counted.

How to Add Instagram Story Highlights

In conclusion, the circles on Instagram have become a crucial part of the platform’s user experience. They offer a quick and easy way for users to view the stories of their friends, family, and favorite influencers. Whether you’re using Instagram for personal or business purposes, the circles feature is an effective way to stay connected with your followers and keep them engaged with your content.

As Instagram continues to evolve and add new features, it’s clear that the circles feature is here to stay. With its ability to provide users with a seamless and intuitive way to share and view stories, it’s no wonder that so many people have embraced this feature. So, if you’re new to Instagram or simply looking to enhance your experience on the platform, be sure to take advantage of the circles feature and see how it can help you connect with your audience in new and exciting ways.

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